Paula's Choice UK

Paula's Choice UK

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Our philosophy? Smart, Safe Beauty. Our passionate team of skincare experts are here for you and your skin! Want to get in touch?

Based on our heritage in consumer advocacy, each of our formulas is effective, safe and backed by cited research.

+ SMART + SAFE + EFFECTIVE + NON-IRRITATING + NEVER ANIMAL-TESTED Chat with us via our LIVE CHAT feature on site for your quickest reply on our opening hours below:

Monday - Friday 8:00 am to 4:30 pm

Or CALL us to hear from one of our skincare experts straight away on + 44 (0) 203

Photos from Paula's Choice UK's post 29/03/2026

Current vibe… looking forward to warmer days💋☀️

Photos from Paula's Choice UK's post 28/03/2026

Your routine’s secret weapon. Our 10% Azelaic Acid Booster helps to improve the look of post-blemish marks, redness and stubborn spots💚

27/03/2026

Meet your routines next step: Pro Retinaldehyde Treatment💜

It’s designed to smooth, refine and and reduce the look of fine lines and wrinkles!

📸

26/03/2026

The powerhouse of peptides💗

Enjoy 15% off our powerhouse hero’s🔋

📸 .hsz

25/03/2026

Fancy levelling up your retinoids?
Our Pro Retinaldehyde Treatment is the ONE for you🫵

23/03/2026

SPF is a daily essential! If there’s one piece of skincare advice you should take, let it be this☀️

21/03/2026

Rounding off the x run club series with a warm bright evening, lots of skincare goodies and delicious bowls by 🏃‍♂️💕

20/03/2026

Wishing our Muslim community joy, peace and togetherness this Eid🌙✨

20/03/2026

My solid skincare lineup, thanks for asking!

15% off all our hero’s so you can build your skincare lineup too⭐️

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Category

Telephone

Address

London

Opening Hours

Monday 8am - 8pm
Tuesday 8am - 8pm
Wednesday 8am - 8pm
Thursday 8am - 8pm
Friday 8am - 8pm
Saturday 8am - 4pm
Sunday 8am - 4pm