Jenny A Castillo

What if you could actually walk into a store dedicated entirely to marshmallows? ☁️✨

Well, I imagined one. And then I couldn't resist bringing it to life.

From marshmallow treats and a s'mores bar to some rather unexpected things you might find on the shelves, there's a little bit of everything inside.

Come on in and have a look around! 💗

I'm curious… where would you head first?

I designed the coziest marshmallow chair for my imaginary store.

Unfortunately, I may have made it a little TOO comfortable. 😂💤

Hot chocolate, a giant marshmallow chair, and absolutely no motivation to get back to work.

I have a little challenge for you! 😄

One word. Ten seconds. Let's see where your imagination takes you.

Here's how it works:

Your starting word is BEACH. 🏖️

Let the video be your timer. You've got 10 seconds to think of as many connected words as you can. Don't overthink it. Just let one word lead to another until the video ends.

Beach → Sand → Castle → King → Dragon…

See how quickly things can take an unexpected turn? That's what makes this fun. You never know where one little word might lead.

Now I'm curious. What was the last word you came up with? 👇

Save this for another day, or send it to a friend and see how different your answers are!

I created an entire marshmallow store before realizing I'd never actually tasted the inventory. 😂

Clearly, this needed immediate attention.

I'm calling it research. 🍡

Sometimes you have to see what doesn't quite fit before you discover what does. ✨

When I started designing The Marshmallow Store, I explored two completely different directions.

Both had possibilities, but one just felt more like the store I was imagining.

That's one of my favorite parts of creating. You can start with a rough idea, try a few things, change your mind, and discover something you wouldn't have thought of at the beginning.

Have you ever started creating something and ended up going in a completely different direction?

I have a feeling this little shop would fit right in on Diagon Alley. 😂

Imagine walking into a lost-and-found because you've misplaced something nobody else would think to look for.

And the gentleman behind the counter? He's been doing this for so long that absolutely nothing surprises him anymore.

Not even the box in the back. ⚡

Now I'm wondering... what sound would you go looking for?

For kids who don’t love big parties 💕

Grace learns that her birthday can look exactly how she wants it to, and that’s more than okay.

Grace & Waffles 💬
A world of fun, friendship, and gentle courage 🐾