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Natural Partners In Crime

Natural Partners In Crime

Houston

Naturalista looking to bring excitement & knowledge to the natural hair community with events, features and brand awareness!

Photos from Natural Partners In Crime's post 10/23/2026

Bringing the HEAT to Yonkers TOMORROW!

PATTERN is pulling up to Ulta Beauty for an instore event!

Come in and shop the NEW vibrating flat iron, blowout primer, and detox shampoo. Get your hair straight 🀌🏾 with all top products.

Saturday, October 24th | 2-6PM
5160 Xavier Drive

Samples | Gift w/ Purchases

Photos from Natural Partners In Crime's post 10/22/2026

You MIST me?!

Pop into Sephora at these locations to experience the NEW PATTERN Palo Santo Hair Fragrance Mist

πŸ“10/23 Manhattan West 1-6PM TOMORROW
πŸ“10/29 86th Street 2-6PM
πŸ“10/30 Atlantic Terminal, BK 2-6PM

The Palo Santo Hair Fragrance Mist brings our earthy and bright scent to your hair, with subtle woody notes of Palo Santo, cucumber water, jasmine petals, citrus and wild mint.

Pop in for Palo Santo samples and gift with purchase if you purchase 3 or more full size products! *while supplies last

10/19/2026

Always a vibe at Allure Magazine Best Of Beauty show! The experience never disappoints! From showcasing top brands, brands I've never heard of... experiential things like GWORL Botox was in the building and just really getting to see all the brands that really show up and show out and of course you know I had to represent for PATTERN because we won not one but two awards / Palo Santo curl gel and Repair 360 leave in foam - if you have not experienced it what are you waiting for and of course your girl was there to win so I spun that wheel and it kept spinning and it kept spinning and I won a best of beauty box which will be coming to my home!

Always a great time at the show. I think this is like my third or fourth time; it never disappoints and that gift back definitely worth it!

Photos from Natural Partners In Crime's post 10/14/2026

Don't MIST the opportunity to experience the NEW Palo Santo Hair Fragrance Mist!

PATTERN has release a hair fragrance mist in the coveted Palo Santo scent and I'll be doing instore events the next 3 Fridays in Sephora!

The Palo Santo Hair Fragrance Mist brings our earthy & bright scent to your hair, with subtle woody notes of Palo Santo, Cucumber Water, Jasmine Petals, Citrus & Wild Mint. πŸ‘ƒπŸ½πŸ’“

πŸ“10/16 175 Broadway, NYC | 2-5PM
πŸ“10/23 Manhattan West, NYC | 1-6PM
πŸ“10/30 Atlantic Terminal, Brooklyn | 2-5PM

Stopping in and experience the newness! I'll have PS haircare samples and also some really cool gift with purchases, while supplies last.

Photos from Natural Partners In Crime's post 10/12/2026

A lil ATL ran dump...

A long weekend outside of it being a holiday weekend (kind of sorta 'cause we don't acknowledge Christopher Columbus!) it was a weekend honoring an 80+ year hair care innovator, Bronner Bros at their 2nd year Icon Awards and the wedding of a very good friend, some one I considered like a son, .

No hard to pronounce hurricane (Isaias) was going to prevent people from showing up to support in ATL. This just goes to show and reiterate to me that people will show up for what and who they want to show up for. And this reiterates to me that I have to continue to show up for myself and be in places and spaces that keep me aligned on my journey in this industry. I also love when I'm able to bring people along and I am in awe of Tiana Lewis's passion for this industry and creativity. She was in rooms this weekend that she prayed for, but deserved to be in. Cheers to you, boo.

Photos from Natural Partners In Crime's post 09/30/2026

PATTERN is keeping it silky with pop-up events at Ulta Beauty all October!

NEW YORK πŸ—½
10.02
5100 KINGS PLAZA
BROOKLYN, NY

10.03
133-05 20TH AVENUE
COLLEGE POINT, NY

10.07
620 6TH AVENUE,
CHELSEA, NYC

10.24
5160 XAVIER DRIVE
YONKERS, NY

LOS ANGELES πŸŽ₯
10.02
6000 SEPULVEDA BLVD
CULVER CITY, CA

10.03
780 PACIFIC COAST HIGHWAY
EL SEGUNDO, CA

ALL 2-6PM

SAMPLES | DEMOS | GIFT W/ PURCHASE (while supplies last)

Photos from Natural Partners In Crime's post 09/29/2026

An abrupt entry into fall ran dump

1. Always going to opt for a jumpsuit. This adidas one hits!
2. Man... issa trying
3. I felt like I built this ish... to see the PATTERN heat event beauty bar buildouts complete in MD AND LA πŸ€ŒπŸΎπŸ’›
4. Shorter nails but still eats Vanessa Montoya | Nail Stylist
5. Money, joy and a big O!
6. Install ➰and red lips
7. Dancing to keep warm. Love to see my friend Ty Alexander build such a dope community 🎀 Just Like Frens
8. Like are these my new knees?!🀣😩
9. I'm a New Yorker πŸ’™
10. The more I'm going through this and leaning into this next phase of my life, I am grateful to be able to go through this rite of passage. And it doesn't hurt that estradiol and progesterone are taking the journey with me.☺️
11. I am in awe of Ty Alexander's talent. The BeyoncΓ© fan and faux scratching gave me life.
12. This KAI COLLECTIVE sweater and color combo is SICK
13. This image is stunning. Stolen from Shelli Mosley page! May make its way to my nails πŸ’…
14. I'm a sucker for a designer hoop that different. These Miu Miu m hoops are fun!
15. Talking vast and great cannot happen with those that are small and fearful.

Photos from Natural Partners In Crime's post 09/28/2026

"You know your purpose, don't be so nervous, know that you worth it..."

Planning and executing two events on two different coasts can truly be a lot, but we did that! The PATTERN team behind the scenes and in the trenches are truly amazing people. From concept, designing, reviews, implementation, ordering, and boots on the ground - we did that.

Los Angeles
πŸ“Έ Aliyah πŸ¦‹ | Beauty & Fashion
1. A beautiful buildout.
2. The amazing LA team.
3. Masterclass set up ready for the guests.
4. The amazing educator and lead stylist E B O N Y B O M A N I showcasing the NEW vibrating flat iron.
5. These beautiful curls created by E B O N Y B O M A N I + PATTERN πŸ’›
6. Masterclass is in session πŸ‘€πŸ€ŒπŸΎ
7. DJ A.K. | DJ β€’ PRODUCER is serious about creating a vibe 🎡

Maryland
8. Beauty Bar build out
9. Masterclass seating ready for the guests.
10. VIP gift bags are prepped.
11. Shaddah Elyse leading the masterclass!
12. Shaddah Elyse is in her element 🀌🏾.
13. A beautiful masterclass guest analyzing the NEW blow dryer primer.
14. Katryce Pedro | Lifestyle, fashion, food + a little chaos ✨ popped in a brought some heat!
15. We loved that some of the masterclass guests were hands-on using the vibrating flat iron.
16. Ty Alexander brought the vibes 🎡
8-10 Charrisse | Petite Fashion & Beauty πŸ“±
11-16 DEE HARDAWAY | Creative Director πŸ“Έ πŸ“Έ

A bit of ME
17. This beautiful masterclass guest got the memo and was in PATTERN yellow.
18. Me and this girl go way back. I am always so proud of her. She is so talented.
19. The Beyoncé fan had me in my DJ element 🀣
20. WERK'n and WALK'n.
πŸ“Έ DEE HARDAWAY | Creative Director πŸ“Έ

Photos from Natural Partners In Crime's post 09/23/2026

πŸ’«EVENT ALERT (Maryland & Los Angeles)

PATTERN's NEW vibrating flat iron has launched in Ulta Beauty and we are headed to Maryland & LA to teach 2 masterclasses!

Learn about the technology, ease of our latest tool and 2 new products you must have - the Detox Shampoo & Blow Dryer Primer! All in the name of silky-ness

πŸ“…SATURDAY, SEPTEMBER 26th
⏰12-5PM
- MASTERCLASS 12-1PM (LIMITED SPACE - $30 fee [attendee receives a $25 ULTA gift card and a Pattern gift]
- INSTORE 1-5PM

πŸ“ULTA Owings Mills, Maryland
Stylist Shaddah Elyse
Ty Alexander DJn
PATTERNGetSilkyMD.eventbrite.com

πŸ“ULTA Culver City, LA
Brand Educator, Stylist E B O N Y B O M A N I
DJ A.K. | DJ β€’ PRODUCER DJn
PATTERNGetSilkyLA.eventbrite.com

Link in stories for each class. LIMITED SPACE

Come out for education and demos and leave with samples and some really juicy and joyful gift with purchases (While Supplies Last)

Photos from Natural Partners In Crime's post 09/22/2026

You don't want to MIST this!

PATTERN has release a hair fragrance mist in the coveted Palo Santo scent!

It joins the Palo Santo collection which has products from shampooing to styling!

The Palo Santo Hair Fragrance Mist brings our earthy & bright scent to your hair, with subtle woody notes of Palo Santo, Cucumber Water, Jasmine Petals, Citrus & Wild Mint. πŸ‘ƒπŸ½πŸ’“

I'll be at Sephora Georgetown (D.C.) from 1-5pm Thursday the 24th!

Stopping in and experience the newness! I'll have samples and also some really cool gift with purchases while supplies last.

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