Haircraft by Serena

Haircraft by Serena

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Color/cut and Chemical Texture service specialist. By appointment only

I have over 17 years of experience in the beauty industry and have worked alongside the industry's best stylists working with an exclusive clientele.

Photos from Haircraft by Serena's post 03/04/2026

3/3/2026. Lunar eclipse in Virgo at 3:33am. I am a life path number 3 and a Virgo. Born on a 26, started on an eclipse at 2601 Ocean Ave. When I felt an immediate connection on a soul level with my longtime friends at LN’J Salon, I heard the inner calling to which I responded. I’m stepping into my higher purpose- to live in service to transformation and the art of healing; the process of self actualization. Cause that’s what hairstylists do. We help you see your own beauty, we guide you behind the chair to loving your true self and shed what doesn’t serve you. Constantly changing and the endless growth cycles of life, of hair. Your perception of you is realized when you have to look in the mirror. I hope you like what you see. Let me help you live with it and love it. ✨🌕✨

Photos from Haircraft by Serena's post 02/17/2026

Her hair was a micro pixie when we meta couple years ago and over the last 8 months we decided to grow it out. We did about two neck trims until it turned into bob length. I took an inch and a half off the nape and tapered graduation into a baby A-line for that 1920’s look.

I think it’s important to working with and in the direction of textures, curls and waves.

Photos from Haircraft by Serena's post 02/17/2026

Layers keep movement and build volume in the hair if intentionally designed. They can create softness or they can create edge and that versatility can make all the difference.

12/01/2025

To really get the most of your blowout for the frizz free look, once you finish blowdrying, spray your hair with a firm hold hairspray and wait a few seconds, then blow dry the hair sprayed surface with heat and wait a few more seconds and then brush the hair right in its place. You will have the most perfect blow dry finish ever!

11/30/2025

Come get your hair done or your tarot read 😊

08/29/2025

Books are now open with me for Sunday, 9/7 at Bloom in West Portal 🌸. DM or text me for an appt. 💖☺️

08/25/2025
08/18/2025

Layers for beautiful Julie

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San Francisco, CA