DeEnti by DeEnterprises

Let’s talk about Natural Pink.

We realize there’s been some confusion about what this product is actually designed to do. It was never meant to be a high-coverage pink; instead, it’s engineered specifically as a mostly clear, sheer pink base layer to mask slight imperfections and create a flawless, consistent canvas for nail art.

That is why salons have trusted it for decades, and why we made it one of our staples.

We love an educational moment! 🤓

Thank you Natalie! 💅🏻

New brush day is the best day—but your new Kolinsky brush requires a little TLC 💅

Here is exactly how Natalie preps her brand new Kolinsky brush to make it last.

Say goodbye to factory starch and hello to perfect application. ✨

June’s Color of the Month is giving major clean girl aesthetic ✨

Milky White—the perfect blend of sheer, creamy, and effortlessly chic.

It’s the ultimate canvas for summer nail art or stunning all on its own.

Upgrade your finish with our Dual Sealer UV/LED Top Coat. Engineered to cure with absolutely no sticky residue, this universal top coat delivers a durable, high-gloss shine over any nail enhancement!

What makes it a game-changer:

💎Self-Leveling: It does the smoothing work for you.

💎Fast Full Cure: Gets your clients out the door faster.
LED: 30-45 Seconds
UV: 1 to 1.5mins

💎Easy Removal: Just file off the top layer and soak with acetone.

Make sure to grab some for your nail desk today! 💅🏻

⚠️ Nail Tech Tip: Watch your timer! Over-curing can “cook” the gel and cause yellowing. Stick to the sweet spot for a crystal-clear finish.