NAO Bukhoor

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Making a fragrance into a personality.

We are excited to introduce you to our latest line of perfumes, each with its own unique personality and charm.

First up is Cardio, a refreshing, invigorating scent that will give you the energy and confidence to tackle anything that comes your way. It's perfect for the active, ambitious individual.

Next is Magenta's Arc, a vibrant, bold scent that will inspire your creativity and self-expression. It's perfect for the daring, expressive individual.

Jasminse is a romantic, feminine scent that captures the delicate, floral aroma of jasmine. It's perfect for the dreamy, romantic individual.

The Upper is a sophisticated, upscale scent that will make you feel like you're on top of the world. It's perfect for the successful, confident individual.

Gold's Essence is a luxurious, refined scent that exudes elegance and refinement. It's perfect for the individual who wants to feel worth their weight in gold.

Finally, Sun's Snow is a bright, energetic scent that combines the warmth of the sun with the crispness of freshly fallen snow. It's perfect for the playful, energetic individual.

We hope you enjoy our new line of perfumes and find the one that speaks to your unique personality and style.

As a business owner, it can be emotionally draining to sell your products, only to be overshadowed by the competition. You may think that offering good prices is the key to success, but in today's market, that's simply not enough.

I know this firsthand as the CEO of Naem Al Oud, when I witnessed the struggles of other business owners at an exhibitions. Seeing these desperate Moms, who just wanted to make a successful business, struggling to sell their products was heart-wrenching. I even tried to help them by buying from them and offering advice, but unfortunately, they still believed that it was unfair to mark up the cost of their products, not realizing that this was the root of the problem. With so many businesses competing for the same customers with similar products, the prices were inevitably driven down.

But then I had a major epiphany, In order to truly succeed, I needed to differentiate Naem Al Oud as a brand and not just another business. So, I searched for a unique way to sell my products, and I found it in the form of modern incense made with Joss Powder, which burns without coal. By offering something that no one else at the exhibition had, I was able to justify the higher price of my incense and establish Naem Al Oud as a full-on brand.

Thanks to this epiphany and the unique approach I took to selling my products, I was able to turn Naem Al Oud into a successful brand that people are willing to pay more for. And I learned that in order to truly thrive in the world of business, it's important to differentiate oneself as a professional, unique brand rather than just another business trying to compete on price alone.

LETS GO MOROCCO! #المغرب

Is Traditional Incense/Bukhoor Still Profitable For Businesses?

I was at a Event For Fashion at Al Ain Last week, and i saw more then 30 or 40 booths that was stationed in the event.

a lot of them was unsurprisingly, selling Clothes 😅, but there was 3 similar shops that was selling Incense & Perfumes!

all 3 of them were selling quite literally the same stuff: A Spray Line, Perfume Line AND Incense! Even though they were branded they looked, felt, smelt the same...

Unsurprisingly, They haven't sold a single thing And BTW, the booths Costs were 5,000 - 15,000 AED!! Talk about money Down the drain.

Of course i haven't sold a lot either, the Event was absolutely terrible, but unlike my competitor i was able to sell Incense at the price of 220 AED with 60% Margin Profit, while he had to Sell Pure oud with a 20% Margin Profit.

He had to buy Oud Powder From a Borderline Scammer that sold him for 1 kilo 600 AED (This is considered cheap btw) then he had to Mix it with other ingredients that took more of his money, But more importantly, His TIME!

But his margin profit is only 20% 🤯
It makes Sense because this man is selling a Commodity! there is nothing new about Incense that burns with Coal, even if it was shaped differently so that means in a lot of cases its even less then 20% with even More Competition...

The Difference is Clear: The More You innovate, The bigger Your Margin Profit is, and there is nothing more innovative to a Incense brand then Joss Powder which Is an adhesive that makes your Incense Modern & New.

I was able to sell at high price Because i was different and was selling as a brand.

My Product was unique to the Market, theirs was a Commodity, its like selling water, your only Competitive advantage is your price, which is terrible because there's always someone who is willing to go lower then You

Especially when you're at the same place at your competitors, Which surprise surprise, That's Exactly where we Were!!

Please Like our page and join my Facebook Group Which will have more Guides (DON'T JOIN IF YOU'RE NOT SERIOUS ABOUT PERFUMES & INCENSE!).

I hope You Have Found this post Helpful, Insightful And most Importantly Entertaining!

Bye 😘.

Making Your Own Incense Brand Has Never Gotten This Easy!.

Seriously you have everything you need, or so did i thought..

What most people unfourtantly lack is 1 crucial thing, and that is: To Get Going!

just Start and You will Be able to Make it.