Acaderme

Vos clientes souhaitent suivre la tendance des produits bio et « faits mains » ? Quand il est question de cosmétique, il est important de ne pas négliger le processus de fabrication ainsi que les ingrédients et conservateurs se retrouvant dans les produits. Consultez notre article et visionnez notre capsule portant sur le sujet afin de bien comprendre le rôle crucial des conservateurs à l’intérieur des formules cosmétiques. https://acaderme.com/video/les-conservateurs-dans-les-produits-cosmetiques-est-ce-dangereux/
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Do your customers want to follow the trend of organic and "handmade" products? When it comes to cosmetics, it is important not to neglect the manufacturing process as well as the ingredients and preservatives found in the products. Read our article and watch our capsule on the subject to fully understand the crucial role of preservatives within cosmetic formulas. https://acaderme.com/en/video/what-you-need-to-know-about-preservatives-in-cosmetic-products/

The newsletter is an effective and easy-to-use advertising tool that allows you to effectively reach your customers. As a beauty salon owner, emailing should be an integral part of your marketing strategy. Discover, thanks to Acaderme specialists, why and how to create an effective newsletter. https://acaderme.com/en/video/why-make-a-newsletter-as-an-esthetician/

“I am not a salesperson!’’ This is a phrase we often hear from estheticians. You are absolutely right, your role is not to sell a product, but to help your clients meet their beauty goals, and this means using the right products that you owe it to yourself to have in stock. To better control the sale of beauty products in salons, watch our latest video on the subject! https://acaderme.com/en/video/to-retail-or-not-to-retail/

Do you know the usefulness of the INCI list? Can we trust it when the time comes to know the details of the composition of a product? Why are 2 products with a similar ingredient list not offered at the same price on the market? Karine, our Acaderme specialist answers all your questions regarding the composition of products and the display obligations in connection with the INCI list. After viewing our capsule, it will certainly have no more secrets for you! https://acaderme.com/video/demystifier-la-liste-inci/

Your customers fear cosmetics that may contain alcohol in their composition. It is your duty to give them the truth by informing them about its importance and role in skincare. To help you find your way around, Acaderme demystifies for you, in this new video, the alcohols found in cosmetics.

https://acaderme.com/en/video/ingredients-in-cosmetics-alcohol/

Les Ingrédients Dans Les Cosmétiques - Alcool On croit, à tort, que l’alcool ne doit pas être utilisé dans la composition des produits cosmétiques. Éthanol, glycérine, sucrose, alcool gras, ils ont tous ...

Are your clients struggling with an acne problem du to the mask? Don't panic, Acaderme specialists will give you the solution to help diminish the bacteria proliferation.

Check out our latest blog post on this subject: https://acaderme.com/en/video/mascne-a-new-covid-19-reality/

Why not turn the temporary closure of beauty salons into an opportunity? Take advantage of the next few weeks to build an effective email strategy that will allow you to reach your customers and stay in touch with them.

Want to know where to start? Watch our video on setting up a newsletter!

https://acaderme.com/en/video/why-make-a-newsletter-as-an-esthetician/