Ashley Ruecker - Salon Haze

Your colour book is more than just a shade guide, it’s one of the most powerful tools you have behind the chair. ❤️

When it comes to formulation, understanding your client’s starting level is everything. Sometimes our –0 swatch is exactly what we need, but don’t forget to utilize all the tools available to help train your eye and accurately diagnose your canvas.

Small changes in your consultation can lead to more confident formulations and more predictable results.

Was this helpful? 💭 Save this for your next consultation, and let me know in the comments! would you like to see more ways to utilize the tools in your colour book behind the chair? 👇🖤

Came to teach freehand balayage… stayed to make everyone do TikTok trends. 😂🎬

One thing about me: if I teach a class, there’s a very good chance you’re ending up in a reel by the end of it.

Huge thanks to the amazing team .beauty for absolutely killing their freehand balayage and for being great sports and fully committing to the acting challenge! 💕

Now be honest… did we nail this trend or no? 😂👀👇

Came to teach freehand balayage… stayed to make everyone do TikTok trends. 😂🎬

One thing about me: if I teach a class that you take, there’s a very good chance you’re ending up in a reel by the end of it.
Huge thanks to the amazing team .beauty for being great sports and fully committing to the acting challenge! 💕

Now be honest… did we nail this trend or no 😂👇

Highlifts have a PR problem. 👀

Somewhere along the way, many of us were taught to either to use lightener everything or avoid high lifts altogether.

But what if they’re not scary?
What if they’re just misunderstood?

Just like you wouldn’t grab a ladder to get to the second floor, you don’t always need a lightener to achieve your blonding goal.

The real question isn’t:
What’s better?

It’s:
What’s the canvas, and what’s the goal?

The best colorists aren’t loyal to one product category, they’re choosing the right tool for the job.

👇 Tell me in the comments: What’s your biggest hesitation when it comes to high lifts?

I think the best education happens when people feel safe enough to ask questions, share mistakes, and grow together. 🤍

What makes an educator approachable to you?
Do you learn better from perfection… or honesty?
Let’s talk about it 👇

Permanent colour, demi permanent, and semi permanent all BEHAVE differently on the hair, from molecule size, to longevity, to how they interact with the cuticle.

The more intentional we are with the type of colour we choose…the more predictable, customized, and healthy our results become 👏

Covering white hair shouldn’t mean sacrificing richness or vibrancy 💯

When you understand your coverage tones, you can keep coppers rich, reds vibrant, brunettes glossy, and blondes balanced,while still achieving 100% coverage. 👏

💡 My go-to Igora Royal coverage tips:
✔️ Fine hair → use more fashion shade vibrancy 1:2 mixing ratio
✔️ Coarse hair → stick closer to a 1:1 ratio for maximum coverage
✔️ -4 helps keep warmth rich and vibrant
✔️ -1 helps maintain cool, smoky tones
✔️ -0 + -00 are perfect for natural-looking coverage

The right formulation = coverage AND the perfect color.