Blonde.Lab by Caroline Rohwer

just two sisters with really good hair ✨

who does not love a blowout? 💋

our blonde angels 🪽✨

MEET DANIJEL 🤍

Danijel has been in the hair industry since 2000, but he knew much earlier that this would be his path. Growing up around his mother’s work as a beautician, he spent a lot of time in the salon – and was already styling her hair long before it officially became his job.
He enjoys every part of the craft, from cutting to colouring and highlights, and brings a well-rounded, hands-on approach to his work.
Clients in Danijel’s chair can expect a relaxed atmosphere, good energy, and a result that’s tailored to them.
He speaks Serbian, English, German, and Swiss German.
Outside the salon, Danijel likes to stay active – whether it’s swimming, going for walks, playing table tennis, or going to the cinema.
Fun fact: Danijel can move different parts of his face independently – from his ears (yes, even just one) to his nostrils.

QUICK FIRE WITH JIRINA 👀🤍

No overthinking. Just first answers.
What would your answer be? 👇🏼

A day dedicated to cutting. ✂️

From long layers to sharp bobs, short cuts and bang techniques — exploring shape, movement and precision together with at BLONDE.LAB
Zürich.

Thank you René for sharing your knowledge, techniques and creative approach with us.

And of course KARG shears couldn’t be missing. ✂️

MEET JIRINA 🤍

Jirina has been in the hair industry for over 10 years, and her passion started early. Inspired by her hairstylist mother and her first internship at a salon called Haarsturm, she quickly knew this was her path. She loves to create and bring people joy through hair.

She’s known for her colour transformations and the way she personalizes every look using a mix of techniques. Styling is another strong suit – she knows how to finish a look with flair.

Clients in Jirina’s chair can expect good energy, fun, and full attention. She’ll not only make you smile, but also treat your hair with care – from custom masks to relaxing head massages.

She speaks Swiss German, High German, and what she humbly calls “quite decent English.”

Outside the salon, she’s a proud shopaholic and gamer, loves Netflix nights, and is an active voice for the q***r community.

Fun fact: Jirina once shared the stage with Lady Gaga, her all-time idol. And as a perfume collector, she’ll probably guess your scent before you even tell her.

Here’s a thought:
You see an appointment —
she sees an investment.

Not just in her hair.
But in how she feels.
How she sees herself.

That’s why it’s never just about doing a good job.
It’s about making it worth it.

Just a thought.
More thoughts coming.

Bespoke hair.
Tailored to the client. ✂️

MEET OLGA 🤍

Olga has been part of the hair world for many years, bringing with her a depth of experience that truly sets her apart. Originally from Latvia, she has called Switzerland home for over 15 years, shaping her craft through decades of hands-on work and a deep appreciation for beauty.

Known for her precision and technical expertise, Olga specialises in complex cutting techniques and advanced colour work. From challenging colour corrections to refined blonding services, she approaches every appointment with focus, care, and a strong sense of artistry.

Her clients value her thoughtful way of working and the confidence she brings to even the most demanding transformations. Sitting in Olga’s chair means trusting in experience, detail, and a clear vision.

She speaks Latvian and Russian fluently and is currently refining her German.

Outside the salon, Olga finds inspiration in travel, time in nature, and moments spent with close friends and family. She is also a very proud and devoted grandmother.

Fun fact: Her love story with horses began in childhood – for her, they embody elegance, beauty, and perfection. She once dreamed of dedicating her life to equestrian sport. 🐴

Here’s a thought:
In a single day, you don’t just do hair.
You meet a range of personalities.

Some come in with a clear vision.
Others hand it over completely.

Some watch every step.
Some just sit, trust, and let it happen.

Moving between all of them
is part of the work.

Because great hair isn’t just technical.
It’s understanding the person in front of us.

More thoughts coming.
Just a thought.