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New Line Group

New Line Group

Praha Zdraví / krása

Premium eyewear development & distribution for over 30 years.

New Line Optics is a trusted B2B partner for optical retailers and distributors, representing brands - Enni Marco, Baldinini, Mario Rossi, Zitrone Berlin, Porte Verte & more.

27/09/2026

Braccialini Eyewear makes its debut at SILMO Paris 2026, bringing the iconic Italian brand’s creativity, color, and distinctive style to the world of eyewear.

26/09/2026

Day 2

25/09/2026

Welcome Braccialini eyewear to

25/09/2026
Photos from New Line Group's post 21/09/2026

What will you discover at our booth this season?
Visit our booth and discover the latest collections from Enni Marco, Emilia Line by Enni, Enni Marco BLCK, BLD, Mario Rossi and Zitrone, each with its own distinctive identity, design language and character.
This season, we are also proud to present a special debut: the first eyewear collection by Italian fashion brand Braccialini 🎉

Have you booked your appointment?
See you at our booth.
HALL 6 Stand N 122.

16/09/2026

Welcome Braccialini eyewear as a part of the New Line Optics portfolio.
New collections, New goals!

11/09/2026

Details that define the difference.
BLC
A closer look at the craftsmanship, contrasts and refined finishes behind the new collecti

LuxuryEyewear

07/09/2026

Here’s a first look at our new collection Bracсialini.
We can’t wait to show you more very soon.
Stay tuned for updates, and come see the collection at SILMO Paris.
Hall 6 Stand N122

01/09/2026

See you at SILMO Paris 🤩

Discover the latest collections from Enni Marco, Emilia Line and Braccialini.

And one more name to remember:

BLD.
A new vision.
A new story.

To be revealed at SILMO Paris👀

26/08/2026

BRACCIALINI × NEW LINE OPTICS

We’re excited to announce our partnership with Braccialini and welcome Braccialini Eyewear to the New Line Optics portfolio.

Italian creativity, bold character and a playful approach to design come together in a distinctive eyewear collection we can’t wait to share with you.

Meet us at SILMO Paris and discover Braccialini Eyewear.

Upozornění

Buďte informováni jako první: pošleme vám e-mail, když New Line Group zveřejní novinky a akce. Vaši e-mailovou adresu nepoužijeme k žádnému jinému účelu a odběr můžete kdykoli zrušit.

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Dáme vám vědět, když se ve městě Praha objeví něco nového.