L'Oréal Groupe
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We create the beauty that moves the world.
One icon. Countless moments.
One unstoppable finish. partnered with .angelabassett to show how they stay flawless through it all.
From the classic, breathable finish of Teint Idole Foundation to the effortless swipe of the new Shape Stick, this iconic duo is made for every moment. Discover the full campaign on .
09/07/2026
The future of luxury beauty defined. Step inside The New Lines of Luxury 2026.
We gathered our global retail partners in Paris at the stunning Château de Bagatelle to shape the exciting future of our luxury beauty brands.
The historic estate was transformed into a journey of discovery, inviting guests to wander through beautifully designed, immersive spaces dedicated to our latest innovations in fragrance, skincare, makeup, and refills.
It was a powerful reminder that when trust, deep collaboration, and bold ambition unite, we can truly redefine the luxury beauty experience.
08/07/2026
Reigniting passion and redefining modern intimacy 💜
beauty introduces and Alexander Skarsgård as the faces of a new era in fragrance.
With their complementary energies, they perfectly capture a contemporary vision of allure that is confident, playful, and unapologetically expressive.
Discover the beginning of this captivating journey with Valentino Beauty.
From making their first post to becoming part of Lorealistar 💚💖
Lorealistar is your CREATOR CLUB to grow your skills, express your authentic voice, discover the latest products, enjoy unforgettable experiences, and connect with people who share your creative passions.
We chatted with and to talk about what is all about! ✨
To capture a memory, you must first live it 🌅
recently transported a global community of creatives to Lisbon, Portugal, for an immersive three-day journey to celebrate the global launch of its newest fragrances: Up at Dawn and Chasing Sunsets.
From sensory masterclasses in an 18th-century castle to golden-hour dinners on Caparica Beach, guests inhabited the exact emotional landscapes of the Maison’s newest olfactory creations and most beloved icons. 🐚✨
Season 3 of Cutting Edge The Podcast is officially LIVE! 🎙
7 world-class hairstylists trusted us to open up behind our mic... and we are kicking things off very strongly with the one and only Chris Appleton! 🎤🔥
Get ready for more raw stories, bold visions, and boundary-pushing hair artists rewriting the rules of the professional beauty industry. ✂✨
Grab your headphones and head to the link in our bio to listen to the first episode, and don’t forget to subscribe! 🎧🖤
In Brazil, 67% of LGBTQIA+ people face discrimination in hiring. For many, entrepreneurship is the only safe option.
We are proud to support them: Flávia shows how she forges meaningful connections with LGBTQIA+-owned businesses, building a supplier network that truly reflects the diversity of Brazil.
29/06/2026
32 nominations and 13 Lions brought home! Our brands had a historic performance at the International Festival of Creativity 2026! 🏆
🏅 – 7 Lions (2 Gold, 2 Silver, 3 Bronze) for « The New Face of Legs » featuring basketball legend + Kantar Blueprint Award for Most Effective Creator-Led Content.
🥈 L’Oréal Luxe – 2 Silver Lions for « Code for the Protection and Inclusion of Black Consumers ».
🥉 – 2 Bronze Lions for « Missing Letters of Worth » and « The Final Copy » .
🥉 – 1 Bronze Lion for « Born in Roma Rendez-Vous / Studio 54 Experience ».
🏆 Paradigme - Most Progressive Ad, Kantar Blueprint for Brand Growth.
26/06/2026
Step inside « La Plage Ambre Solaire » 🧡
Garnier took over Le Visionnaire in Paris to celebrate 90 years of sun care legacy, joined by the iconic Guest of Honor, .
Here’s to the future of sun safety!
Dermatological expertise meets pop culture! 💛👾
is teaming up with Illumination’s & Monsters to make skincare education clearer, more accessible, and engaging for everyone. Through this fun collaboration, the brand is spotlighting its dermatologist-tested Effaclar range for oily and acne-prone skin—proving that learning how to care for your skin can be both simple and empowering.
See Minions & Monsters in theatres this July! 🎬🍿
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