Marianna Arnaut

If you’re losing tension like this, your Airtouch will never be seamless. 🥲

Keep the section flat.
Keep it elevated.
Keep consistent tension from roots to ends.
And don’t stop there.

That same tension must be maintained while placing your board and foil underneath the section.

Every small detail matters.
A seamless isn’t created by a root shadow.
It’s created by precision.
❤️

Airtouch correction for the cleanest grow-out

5 months between appointments

“Holding things together” 😉

Airtouch obsession tip #5

If your foils keep opening during airtouch, there’s a reason for it. ✨

You don’t have to love Airtouch. 🤷🏻‍♀️
You don’t even have to offer it in your salon. 🙄

But as a professional colourist, you should understand it, recognise it, and know how to work with hair that has been previously coloured using this technique.

The industry evolves constantly, and our clients come to us with all kinds of hair history. Staying educated isn’t about following trends, it’s about creating predictable results, and working with confidence behind the chair. 🫶🏻🦾

safely go from highlights to AIRTOUCH— but not only that

You can also use this technique for colour correction: fixing uneven colour through the lengths, chunky highlights, banding, or creating a softer and smoother transition from the roots.

AIRTOUCH is not just blowing hair with a dryer ❌❌❌
I learned this technique in Russia from Vladimir Sarbashev himself — the CREATOR of AirTouch.

A lot of the AirTouch techniques shared online are missing these small but very important details.

Tip #1 ✨

Soooo, what does it take to make a new client happy?

I believe 50% of success lies in the consultation.

Having a clear understanding of what the client likes and dislikes, their previous colour history, lifestyle, and how they wear their hair day to day.

There are only four colouring techniques in the world: shatush, balayage, highlights, and airtouch (do not mix it up with airblonde 🙄).

Any colour is achieved by using these techniques individually or by combining them.

But understanding what the client wants is still the most important part.

This colour is achieved with

Long hair goals, achieved professionally.

Long hair comes with a long story — and that means double the responsibility.

as professionals we know the same strand can only be bleached twice. ( third time a prayer is needed 🙏🏻)

Precision, patience, and respect for the hair always come first.

Nothing dramatic, just turning 2 years of regrowth into blonde in one day 😌