Fowler35
Fowler35 is an award winning boutique hair studio in the heart of London’s Fitzrovia.
24/05/2026
After 25 years in the industry, one thing remains incredibly important to us — continuing to evolve, grow and surround Fowler35 with exceptional talent.
We’re so excited to welcome to the team as Senior Colourist & Stylist ✨
Stefan brings a rare combination of technical precision, calm confidence and genuinely beautiful client care. Specialising in lived-in blondes, seamless colour, glossy brunettes and effortless movement, his work feels polished, modern and incredibly wearable.
With experience in salon leadership, advanced colour education and creative shoot work for internationally recognised brands, Stefan’s approach aligns perfectly with the Fowler35 philosophy: personalised hair that enhances confidence and individuality.
Most importantly, Stefan understands people. His consultations are thoughtful, collaborative and honest — ensuring every guest feels listened to, understood and excited about their hair journey.
We can’t wait for our guests to experience his talent, energy and eye for beautiful hair.
Appointments with Stefan are now open ✨
24/05/2026
After 25 years in the industry, one thing remains incredibly important to us— continuing to evolve, grow and surround Fowler35 with exceptional talent.
We’re so excited to welcome to the team as Senior Colourist & Stylist ✨
Stefan brings a rare combination of technical precision, calm confidence and genuinely beautiful client care. Specialising in lived-in blondes, seamless colour, glossy brunettes and effortless movement, his work feels polished, modern and incredibly wearable.
With experience in salon leadership, advanced colour education and creative shoot work for internationally recognised brands, Stefan’s approach aligns perfectly with the Fowler35 philosophy: personalised hair that enhances confidence and individuality.
Most importantly, Stefan understands people. His consultations are thoughtful, collaborative and honest — ensuring every guest feels listened to, understood and excited about their hair journey.
We can’t wait for our guests to experience his talent, energy and eye for beautiful hair.
Appointments with Stefan are now open ✨
24/05/2026
Summer in London calls for hair that feels effortless, modern and beautifully lived in.
This season our design team at Fowler35 are creating soft movement, luminous colour and elevated texture inspired by the biggest summer hair trends — all tailored personally to you.
From sunlit blondes and rich glossy brunettes to effortless waves and healthy shine, our talented team combine creativity, precision and years of backstage, fashion and editorial experience to create hair that feels both aspirational and wearable.
And whilst the city heats up outside, inside 35 you’ll find a calm, beautifully air-conditioned studio designed for comfort, luxury and a moment to reset.
Your summer hair starts here.
Book now with the Fowler35 design team via DM or online.
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23/05/2026
The city is heating up… but inside 35 it’s cool, calm and beautifully elevated ❄️
This summer we’re embracing effortless movement, healthy shine and softly undone texture inspired by the season’s biggest hair trends.
Think luminous colour, natural waves, soft expensive-looking hair and that feeling of escaping the chaos of London for a moment of calm.
Our beautifully air-conditioned Fitzrovia studio is waiting for you.
A cool summer environment. Great hair. Good energy.
☀️ Summer hair transformations
☀️ Effortless texture & movement
☀️ Luxury colour & shine
☀️ Calm, cooling salon atmosphere
☀️ Your summer reset at Fowler35
Summer in London… styled differently.
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22/05/2026
Summer hair should feel effortless ✨
Soft movement. Sunlight. Warm air. Hair that still feels luxurious in the heat of the city.
As London heats up, we’re leaning into protected texture, undone waves and luminous healthy hair with the iconic Soleil collection from Kérastase — designed to help defend the hair fibre from sun exposure, dryness and summer stress.
And whilst the city melts outside… our beautifully air-conditioned Fitzrovia studio is waiting for you.
Come cool down, reset and let us create your summer hair mood.
☀️ Summer protection rituals
☀️ Hydration & shine
☀️ Luxury in-salon treatments
☀️ Effortless movement & texture
Available now at Fowler35.
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14/05/2026
At Fowler35, we’re always talking about working with the hair — not fighting against it.
Our Hyaluronic Hair Treatment is designed to smooth, soften and create more control within the hair fibre, without relying on excessive heat styling or harsh restructuring processes.
So many guests have spent years straightening, overworking or masking their natural texture, often believing their curl pattern has disappeared completely.
But once hydration, balance and condition are restored… movement returns.
Definition returns.
Confidence returns.
Smoother hair doesn’t have to mean flat or lifeless.
This is controlled, healthy texture with softness, shine and ease.
Sometimes putting down the GHDs is where the journey back to your best hair begins.
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26/04/2026
Here’s a refined version bringing in the psychology and confidence angle:
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Soft structure. Defined movement. Real confidence.
This bespoke curly cut is built on precision dry curl mapping, allowing the natural pattern to lead.
We shaped with internal layering and refined through freehand detailing to create a soft, feminine silhouette that feels effortless.
But beyond the technique — this is about how she wanted to feel.
More confident. More herself. More seen.
At Fowler35, we create characters — not just looks.
Hair becomes a tool for identity, presence, and self-assurance.
Finished using Kérastase Curl Manifesto to enhance definition, hydration, and long-lasting control.
Because true confidence in curls starts with hair and scalp health.
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05/04/2026
Creating characters through hair has always been at the core of what we do.
Not just styling…
but shaping identity.
For Lottie Kane on Ladies of London, the direction was clear —
timeless, but with an edge.
A nod to vintage femininity, but sharpened. Controlled. Intentional.
Sculpted waves. Precision placement.
Hair that holds presence before a word is spoken.
For Joshua Kane, it’s a different language.
Longer lines. Texture. A sense of rebellion —
but still considered, still refined.
Together, they become something else entirely.
Not just a couple…
but a visual narrative.
Hair, fashion, energy — all aligned.
Because when it’s done properly, hair doesn’t just complete a look…
it defines the character.
Judging the L’Oréal Colour Trophy 2026
At Fowler35, everything begins with our clients — their individuality, their trust, and the creative conversations we build together.
We’re proud to share that Darren Fowler has been invited to judge the L’Oréal Colour Trophy 2026 — one of the most respected platforms in global hairdressing.
While this is an industry honour, it is also a reflection of the work we create every day in the salon. Every consultation, every transformation, every moment in the chair shapes how we see colour and creativity.
At Fowler35, we believe great colour lives at the intersection of technical precision, creative expression and hair integrity — a philosophy that will guide Darren’s approach to judging.
This moment belongs not just to us, but to our entire community.
To every client who has trusted us — thank you.
And to every artist entering this year — we look forward to seeing your work.
We’re incredibly proud to see our wonderful client Lottie Kane stepping into the spotlight on the new series of Ladies of London.
Lottie embodies the modern London woman — balancing creativity, family life, and a growing public presence with elegance and authenticity.
As a graphic designer, model, mother, and now television personality, her world moves quickly. At Fowler35, our role is to create a space where she can pause, reset, and leave feeling completely herself — confident, polished, and ready for whatever comes next.
For us, hair is never just about appearance.
It’s about character, identity, and the quiet confidence that comes from feeling aligned with who you are.
Whether Lottie is preparing for filming, stepping in front of the camera, or simply navigating the beautiful chaos of everyday life, we’re honoured to look after her hair and help support the many roles she plays.
Congratulations Lottie — we can’t wait to watch your journey unfold. ✨
—
Fowler35
Hair that reflects the character you choose to become.
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Contact the business
Telephone
Website
Address
35 Windmill Street
London
W1T2JS
Opening Hours
| Tuesday | 10am - 9pm |
| Wednesday | 10am - 9pm |
| Thursday | 10am - 9pm |
| Friday | 10am - 9pm |
| Saturday | 9am - 6pm |
