INCI with Rinki

🍒 What happens when a cherry cocktail meets dark chocolate?

You get Sabrina Carpenter’s Cherry Baby!

The first spritz is like biting into a juicy cherry, with a splash of glazed apple and sweet plum.

Then comes the delicious twist. Dark chocolate melts into delicate florals, giving this fragrance a playful but sophisticated personality.

And as it settles? Warm amber, cashmere woods and soft musk create that cosy, lingering sweetness.

🍒 It’s fruity, flirty and a little indulgent.

Think cherry cocktails, chocolate kisses and a night you don’t want to end!

🧪 WELCOME TO EPISODE 2 OF THE FIX FORMULA FILES! 🔬

What fascinates me most about skincare isn’t always the ingredient itself. Sometimes, it’s the clever science behind HOW that ingredient is delivered!

I’ve formulated with many of these actives over the years, so let’s decode three fascinating technologies inside THE SERUM.

🧑‍🔬SOLALIFT® WP | LITTLE PEARLS, BIG SCIENCE!

Those tiny pearls aren’t just there to look pretty!

Developed by Solabia using its SolaPearls® technology, SolaLift® WP uses high-precision macro-inclusion to encapsulate a hydra-lifting complex containing sodium hyaluronate.

Think of them as tiny skincare parcels! 📦

As you massage the serum onto your skin, the pearls break down, releasing their contents.

It’s where encapsulation technology meets sensory innovation!

🔬CYCLORETIN™ | RETINOL WITH A TWIST? Not really…

Derived from Prince Ginseng, this cyclic peptide is designed to deliver retinol-like cosmetic benefits without using conventional retinol.

Its proposed mechanism involves enhancing the skin’s natural retinol activity to help improve the appearance of wrinkles and firmness.

But remember, retinol-like doesn’t mean retinol!

🤔AC VEGETABLE COLLAGEN PF | COLLAGEN WITHOUT ANIMAL COLLAGEN?

This plant-derived amino acid complex helps bind moisture and condition the skin for a smoother appearance.

Here’s the science distinction: moisturising your skin isn’t the same as stimulating collagen production!

🔬 MY FORMULATOR’S TAKE

Having worked with many of these ingredient technologies, I can tell you that an impressive INCI list is only half the story.

The real magic lies in the formulation architecture, ingredient compatibility, stability and delivery.

Because ingredients make promises. Formulations determine whether they can deliver.

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Follow for more beauty science, one formula at a time!

SPF 30 PA+++ in a lip gloss WITHOUT that weird sunscreen taste? Now THAT’S formulation science! 💋
As a cosmetic scientist, I know how challenging it is to balance UV filters, taste, texture and shine in one formula! Well done

Miamo Lip Gloss Aging Defense brings together:

☀️ SPF 30 PA+++ for UVB and UVA protection
💧 UV Lip Shield System to help protect lips from UV-induced damage
🧪 Hydrating Emollient System with film-forming ingredients to reduce moisture loss
🧬 Hyaluronic Acid for hydration and a plumper appearance
💋 Plumping peptides for immediate and progressive fuller-looking lips

The real formulation challenge? Delivering effective sun protection without compromising sensory experience, glossiness or comfort.

Because great cosmetic science isn’t just about what goes into a formula. It’s about how beautifully it performs!

🇮🇳 A little piece of India, right in the heart of London. ❤️

Yesterday, I met Katrina Kaif at Space NK, Oxford Circus, celebrating the first anniversary of Kay Beauty’s UK launch. And somehow, this moment felt bigger than makeup. 🥹

I grew up in India, watching Bollywood, never imagining that one day I would build my career in the UK beauty industry, spending 16 years behind the science of the products we all love.

And yesterday, there I was, learning makeup tips and tricks from Katrina herself!

There was something rather beautiful about that moment.

An Indian actress who turned her passion for beauty into a brand, now celebrating its place on the shelves of one of the UK’s most iconic beauty retailers.

As an Indian woman, a cosmetic scientist and someone who has spent years developing beauty products behind the scenes, I know how much work goes into bringing a brand to life.

But what made yesterday special wasn’t just the brand or the celebration.

It was seeing a little piece of home thriving in a country I now call home. ❤️

Representation matters. Indian beauty belongs on the global stage, not as a trend, but as a force of creativity, innovation and entrepreneurship.

Congratulations, Katrina and the entire Kay Beauty team, on one year in the UK! 🇮🇳🇬🇧

And thank you for sharing your makeup secrets with us. Some lessons are definitely more fun outside the laboratory! 😉🔬

Now, my beauty-loving community, tell me: Have you tried Kay Beauty yet? What’ your favourite product?

16 years in the beauty industry means I’ve met a LOT of founders.

And if you haven’t met and from they are genuinely some of the friendliest, most down-to-earth people in beauty. 🩷

I’ve JUST got my hands on the BYOMA Longevité Peptide Serum and obviously, I went straight to the formula. ( I am Cosmetic Scientist after all)

First impressions?

💗Super-light texture
💗Absorbs incredibly quickly
🧪4 types of peptides
🧪Phyto-PDRN+NMN

But what really caught my scientist brain?

The clinical data. The strongest data I have seen from Byoma till date. Double Blind clinical study.

Because peptides, PDRN and NMN might sound impressive on a label, but I want to know what was tested, at what concentration, for how long, and whether the evidence actually supports the story being told.

And there is some interesting science to unpack here.

I’m testing it on my skin now, but I’m also going behind the formula.

Want the full BYOMA Longevité science deep dive? 🧑‍🔬

Comment BYOMA and I’ll break down the peptides, Phyto-PDRN, NMN AND the clinicals next. 🧪

What happens when a skincare brand actually lets you see the clinical data behind its claims? 👀

I’m a cosmetic scientist and formulator, and I’m putting NIP+FAB The Fix under the microscope.

This is not a paid partnership. I’m independently investigating three formulas with multiple bioactives, disclosed inclusion levels and unusually detailed clinical data available to consumers.

What was tested? At what concentration? How strong is the evidence? And what does it actually mean for your skin?

Over the next few weeks: active by active, formula by formula, claim by claim.

The strengths. The limitations. The science.

Welcome to The Fix Formula Files 🔬

Follow, save + share, and tell me what you want investigated first.

Your blush can look glowy without looking like it’s sitting on your skin -AD

Trying the NEW YSL Make Me Blush Cream in 37 Peachy N**e

Here’s why it gives that skin-like finish

The colour pigments are blended into a creamy base, helping them glide smoothly and blend seamlessly across the skin.

So rather than looking like colour sitting on top of your makeup, it creates a soft, fresh-looking flush.

And because the colour is buildable, you can go from barely-there peach to a stronger pop of colour.

37 Peachy N**e = warm, fresh and glowy. 🍑

Because makeup is formulation science too. 🧪

Would you wear this shade?

Follow for beauty science made simple + save this for your next luxury blush hunt.

I’m on my THIRD bottle of K18. As a cosmetic scientist, here’s why it keeps making it back into my routine.

Hair is mostly keratin protein, and bleach, colour and heat can disrupt its internal structure.

Most masks primarily condition the surface. K18 uses K18PEPTIDE™, a biomimetic peptide designed to travel into the hair fibre and interact with damaged keratin structures.

Think: not just smoothing the outside, but reinforcing from within.

Three bottles later, I’m still fascinated by the science. 🧪✨

PR with no obligation to post

Stepping out for a date in a full Prada mood. 🖤AD

Soft-glam skin, softly sculpted cheeks and brows, Prada Eyeliner in 01 Nero and Pradascope Mascara framing the eyes.

But the final touch is always fragrance.

New Prada Paradoxe Sweet Chemistry, with juicy blackcurrant, luminous orange blossom and velvety neroli milk. Warm, sophisticated and sweet, but never predictable.

Tonight, I’m wearing the chemistry. ✨

One Prada Paradoxe. Three personalities. Which one are you?
❤️PARADOXE ORIGINAL
The effortlessly polished one.
Bright neroli, luminous white florals, amber and musk. Feminine, elegant and easy to wear, the kind of fragrance that simply fits.

🍇 PARADOXE SWEET CHEMISTRY
The intriguing one.
Blackcurrant syrup brings a juicy darkness, orange blossom adds light, while neroli milk melts into something creamy and velvety. Sweet, but sophisticated. Playful, but never predictable.

🖤 PARADOXE INTENSE
The magnetic one.
Jasmine, amber and moss take Paradoxe somewhere deeper, warmer and more sensual. Femininity with presence, confidence and a little mystery.

Original: polished femininity
Sweet Chemistry: sophisticated sweetness
Intense: magnetic femininity

Same Paradoxe DNA. Three completely different moods.

So tell me… which Prada woman are you? 👇