Emilia Beauty Academy

These aren’t just black dots.

They won’t disappear just because you scrub your skin harder.
They’re open and closed comedones, which require the right approach, not harsher exfoliation.
The photo shows the result after just one professional treatment: cleaner, smoother, healthier-looking skin.

You use SPF. So what?

One of the most common things I hear during consultations is:

“But I wear SPF every day.”

And that’s great.

But effective sun protection is about more than simply applying sunscreen in the morning.
The amount you use, reapplication, the areas you protect and whether the product is suitable for your skin all make a difference.
This is especially important when dealing with:
• pigmentation
• melasma
• rosacea
• premature skin ageing
Sometimes it’s not about using SPF.
It’s about using it well.

Be honest, which one are you guilty of?

I think one of the biggest skincare misconceptions is the idea that stronger skincare automatically means better skin.

More acids.
More active ingredients.
More steps.
More trends.

Meanwhile, a lot of skin concerns I see are actually linked to irritation, an impaired skin barrier and overstimulation.
Especially during summer, I focus more on supporting the skin than constantly trying to “correct” it.

Antioxidants.
Barrier support.
Calming inflammation.
Daily SPF.

Because healthy skin rarely comes from excess.
More often, it comes from balance and consistency.

Emilia.

Natural lashes, softly lifted.

Emilia

Melasma is one of the most complex pigmentation concerns affecting the skin.
Unlike PIH or PIE, it is not simply a post-inflammatory mark, but a chronic disorder of pigmentation regulation.

For this reason, melasma treatment is not focused solely on lightening pigmentation, but on stabilising the skin and preventing recurrence — especially before periods of increased sun exposure.

Emilia.

Post-acne marks are often grouped under one name: pigmentation.
In reality, red marks (PIE) and dark marks (PIH) are caused by different biological processes and require different approaches.

Understanding what you’re actually dealing with is the first step toward effective, targeted treatment, not stronger products or random solutions.

If you’re unsure what type of mark your skin has, a proper skin assessment makes all the difference.

Emilia.

Problematic skin rarely has just one issue.
Most often, it’s a combination of processes happening at the same time, and each of them requires a different approach. That’s why a conscious, precise diagnosis is essential — not a generic one and not a shortcut.
Only then does the treatment become targeted, and the results real rather than random.

Emilia.

In eyebrow styling, the biggest mistakes don’t come from a lack
of skill.
They come from working to a template.
A face is not a template.
That’s why every decision should be different.

Emilia.

MYTH: Dry skin in winter mainly needs a heavy cream.

In the UK winter climate, dryness is very often linked to impaired barrier function and increased water loss, not simply a lack of lipids.
⠀
Occlusive textures may provide short-term relief, but they don’t restore the skin’s ability to regulate itself.
⠀
This is why winter care should focus on barrier support and stability,
not just richer formulas.

MYTH: Dry skin in winter mainly needs a heavy cream.

In the UK winter climate, dryness is very often linked to impaired barrier function and increased water loss, not simply a lack of lipids.
Occlusive textures may provide short-term relief, but they don’t restore the skin’s ability to regulate itself.
⠀
This is why winter care should focus on barrier support and stability,
not just richer formulas.