Hair Concept by RG Dubai

Do you know how the Hair Concept by RG personalization process works?

The first step is the HC Analysis, where we evaluate the health of your scalp and hair. When we identify your hair conditions, we recommend the best therapy to treat your hair!

Then, we send your protocol to the HC Lab, where our team develops the products for your therapy based solely and exclusively on your hair needs.

The rest you already know: our personalized treatment is applied, and the results are amazing!

Fall is almost here, which means you need to change your haircare routine again! 🍁

This time of year, it's common for hair to be more exposed to wind, so you should hydrate, protect, and cleanse your hair!

Here are some of the Hair Concept by Roberta Gomes products you should be using for the next couple of months:

✨ HC Be Hydrated Shampoo

This shampoo was developed to be used on the strands to treat and repair damaged fibers

✨ HC Be Repaired Mask

A personalized treatment mask, developed with vitamins, proteins, and essential oils that keep your hair extra nourished

✨ HC Collagen

HC Collagen a revitalizing, fortifying, and protective collagen leave-in that provides elasticity, vitality, and lots of shine to your hair

Blond Power Home Care kit: ideal to treat your blond at your home!

This 100% personalized line was designed to keep gray and blond hair always healthy. They're excellent for post-straightening and acts strongly in post-bleaching maintenance!

HC Growht Tonic: don't suffer from hair loss anymore!

The HC Growth Tonic is a restorative and strengthening lotion with anti-inflammatory and soothing properties that improves the scalp's blood flow while stimulating healthy hair growth at the same time. 🩵

You and your well-being are top priorities at Hair Concept! 🩵

The HC Experience is divided into 3 incredible stages so that you can take advantage of our cutting-edge structure, check it out:

✨ First step: HC Analysis

Here we gather every essential information about your hair to understand and treat your scalp and strands' conditions.

✨ Second step: HC Therapies

The HC Therapies are developed at the HC Lab with ideal ingredients for your hair according to what we found during the hair analysis.

✨ Third step: HC Home Care

The HC Experience doesn't end after the hair therapy. The HC Home Care Kit is essential to maintain your hair's health always on point at home, Every product is personalized with exclusive formulas just for you.

Why does the Hair Concept by Roberta Gomes work so well? 🩵

There are three simple steps that make this experience unique:

✨ HC ANALYSIS: the first step has the micro-camera as our ally to analyze the health of your scalp and hair

✨ HC THERAPY: in the second step we develop and apply the best therapy for your hair

✨ HC HOME CARE: last but not least the third step brings our hair care to your home with customized products just for you

Simply powerful! 😍

A Mega Blond (highlights) with hair protection treatment!

Doesn't she look amazing?

A complete and impeccable job, finished off with a personalized Hair Concept therapy!

Did you know that Quick Therapy leaves hair well treated and protected after chemical processes? 🥰

It's always worth remembering: Hair Concept by Roberta Gomes is a company that cares about you and the world you live in! That's why we're cruelty free, vegan and we don't use parabens, phthalates or petrolatums in our formulas. 💚

Isn't it wonderful to have all the quality of conscious products? 🌱

Why is so good for your hair? 🍫

As well as being a delicious ingredient that even has a commemorative date (yes, today is International Chocolate Day!), this treat is so perfect that it works miracles even on the hair!

Its nutrient-rich composition can help keep hair healthy and shiny!

🤎 Intense Hydration: rich in essential fatty acids, such as omega-6, which help to deeply nourish and moisturize the hair, leaving it softer and silkier.

🤎 Hair Strengthening: contains proteins that help strengthen the hair structure, reducing breakage and split ends.

🤎 Repair: flavonoids and polyphenols are antioxidant compounds that help fight free radicals, protecting hair from damage caused by the sun and pollution, as well as slowing down hair ageing.

Who agrees that chocolate is perfect? 🫶

What's the difference between HC Be Fresh and HC Be Hydrated?

It's official: while your scalp has its own needs, your hair does too!

That's why Hair Concept by Roberta Gomes treats each in a different way!

For the scalp, HC Be Fresh is a personalized shampoo that performs a detox, removing impurities, product build-up and oiliness.

For the hair, the HC Be Hydrated personalized shampoo has an advanced formula that gently and deeply cleanses the hair without reducing its hydration.

Translated with DeepL.com (free version)