KS&CO

A little hold goes a long way. The Clear Strong-Hold Brow Gel is our go-to when brows need a little extra staying power. Not only does it lock in style all day, it supports healthy hair growth with nurturing ingredients like Biotin, Panthenol, and Red Clover extract. Available at www.theksandco.com

Choose your brow gel of choice - or choose both. Watch as shares her tips on how to the Sheer Tinted Brow Gel and Clear Strong-hold Brow Gel for effortless brows. Available at www.theksandco.com

“It’s not about making the brow bigger—it’s about making it believable.” —

KS&CO and the Nurtured Brow® approach have always been rooted in the idea that less is more. And fullness is less about how much hair you have and more about creating texture.

The goal isn’t to fill every gap or define every brow hair. Instead, Kristie recommends to build your brows in layers, adding definition where it’s needed, texture, and hold that gives structure while keeping softness. Each step serves a purpose and together, they create a brow that feels natural, lived-in, and like you.

Brows are personal. Shouldn’t your approach to grooming them be the same? The key is to understand what your brows are asking for and choose products that work with them, instead of against them. Shop the full collection at www.theksandco.com

At KS&CO, we’ve always believed brows should be nurtured, not forced. Every brow has its own growth pattern, texture, and quirks and when you work with those qualities instead of trying to over correct them, the result feels softer, more natural, and undeniably you.

A little technique goes a long way when it comes to creating natural looking brows. To go from sparse to full with the Microfeathering® Brow Pen, it’s all in how you use it. Start with clean brows free of oils and makeup, use light upward strokes that follow your natural growth pattern, and store the pen tip down when you’re done. Shop the award-winning pen at www.theksandco.com

Sometimes, all you need is a good brow combo. Meet ’s favorite duo - the Sheer Tinted Brow Gel and Microfeathering Brow Pen. Together they create fuller, defined, and fluffy brows that still feel lived in and yours.