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Sullivan Beauty

Sullivan Beauty

272 Londonderry Turnpike, Hooksett Beauty supplier

We help Beauty Professionals succeed. Consultation, Education & Provisions. #since1945

Helping hair care professionals grow through innovation, inspiration and education is our mission. We will provide the finest service, products, and tools that support your business and goals.

🌴☀️ CANCUN, HERE WE COME!!! 🇲🇽🍹✈️

🥁 DRUMROLL PLEASEEEEE!!! 🥁🎉

The suspense is OVER, and we have a WINNER!!! 🏆🌴

🎊 HUGE CONGRATULATIONS TO THE STUDIO IN GREAT BARRINGTON, MA!!! 🎊

You’re officially CANCUN BOUND with an ALL-EXPENSE-PAID tropical getaway for TWO! 🏖️🍹☀️

Sandy beaches, sunshine, tropical drinks, and some seriously well-deserved R&R are calling your name! 😎🌊

A HUGE thank you to all our amazing salon partners who participated in Sullivan Beauty’s Holiday Preorder Contest! 💗 We LOVE celebrating the incredible businesses that make our Sullivan Beauty family so special!

And to our lucky winners… GET THOSE SUITCASES READY!!! 🧳✈️🌴

Who’s ready for our NEXT big giveaway?! 👀🔥

#SullivanBeauty #CancunBound #HolidayPreorderContest #SalonCommunity #WinnerWinner 10/27/2026

🌴☀️ CANCUN, HERE WE COME!!! 🇲🇽🍹✈️

🥁 DRUMROLL PLEASEEEEE!!! 🥁🎉

The suspense is OVER, and we have a WINNER!!! 🏆🌴

🎊 HUGE CONGRATULATIONS TO THE STUDIO IN GREAT BARRINGTON, MA!!! 🎊

You’re officially CANCUN BOUND with an ALL-EXPENSE-PAID tropical getaway for TWO! 🏖️🍹☀️

Sandy beaches, sunshine, tropical drinks, and some seriously well-deserved R&R are calling your name! 😎🌊

A HUGE thank you to all our amazing salon partners who participated in Sullivan Beauty’s Holiday Preorder Contest! 💗 We LOVE celebrating the incredible businesses that make our Sullivan Beauty family so special!

And to our lucky winners… GET THOSE SUITCASES READY!!! 🧳✈️🌴

Who’s ready for our NEXT big giveaway?! 👀🔥

🌴☀️ CANCUN, HERE WE COME!!! 🇲🇽🍹✈️ 🥁 DRUMROLL PLEASEEEEE!!! 🥁🎉 The suspense is OVER, and we have a WINNER!!! 🏆🌴 🎊 HUGE CONGRATULATIONS TO THE STUDIO IN GREAT BARRINGTON, MA!!! 🎊 You’re officially CANCUN BOUND with an ALL-EXPENSE-PAID tropical getaway for TWO! 🏖️🍹☀️ Sandy beaches, sunshine, tropical drinks, and some seriously well-deserved R&R are calling your name! 😎🌊 A HUGE thank you to all our amazing salon partners who participated in Sullivan Beauty’s Holiday Preorder Contest! 💗 We LOVE celebrating the incredible businesses that make our Sullivan Beauty family so special! And to our lucky winners… GET THOSE SUITCASES READY!!! 🧳✈️🌴 Who’s ready for our NEXT big giveaway?! 👀🔥 #SullivanBeauty #CancunBound #HolidayPreorderContest #SalonCommunity #WinnerWinner

10/02/2026

Help us write the next chapter of the Sullivan family’s store story. We’re hiring store associates for both our existing Hooksett, NH store and our upcoming Salem, NH location!

If you enjoy helping beauty professionals, want to work for a family business, and like the idea of being part of our store network’s growth from the ground floor, we’d love to meet you. Retail and beauty industry experience are warmly welcomed.

Click the link in our bio to apply today. We can’t wait to hear from you!

10/02/2026

Salem, you’re up first! Our new store at 315 S. Broadway will carry our full catalog of brands, products, tools and accessories, with the personal service you expect from the Sullivan family.

In tax-free New Hampshire, this location will serve beauty professionals from Boston to southern NH and everyone in between. You’ll find us one mile south of the Salem mall and Tuscan Village, close to your favorite professional beauty stores on South Broadway. An easy stop on your next supply run.

We can’t wait to open our doors and show you what we’ve been building. Follow along for opening updates!

10/02/2026

We’re getting back into the store game! Sixteen years ago, we sold our 32 New England beauty stores to SalonCentric. If you shopped with us then, you’ll remember the friendly, family-style service, the products ready when you needed them, and the brands, tools and accessories chosen with your business in mind.

That’s what we have at Sullivan Beauty today. For the past decade, we’ve continued refining that service at our headquarters store in Hooksett, NH. Now we’re bringing it to more of you, starting with Salem, NH.

We’re rebuilding our store network one location at a time, carefully choosing markets that help us reach more professionals across the six New England states we serve. Give us some time to put it all together. We’re excited to welcome you back.

08/20/2026

Use this tip to leverage supply sales and get more profitable! 🤑

www.sullivanbeauty.com

07/23/2026

Some opportunities define a career. This is one of them.

For only the second time in more than a decade, Kevin Murphy is teaching live in New England.

Be inspired. Elevate your craft. Witness an icon in his element.

🎟️ Reserve your seat through this link while supplies last: https://www.sullivanbeauty.com/education/?b=40

Photos from Sullivan Beauty's post 05/18/2026

When it comes to the profitability of your business, working smarter — not harder — is clutch. ✨

What services are your clients already interested in… that you may not currently be offering? Or worse — getting somewhere else?

• Smoothing Systems
• Express Blowouts
• 10-Minute Color Services
• Head Spa Treatments

One of the easiest and most profitable categories to introduce is smoothing. The right service can help lock in color, shine, softness, and manageability — while locking OUT frizz.

With customizable results for a variety of client needs, continues to set the standard as the market leader in professional smoothing services. 🏆

Come experience it for yourself at our FREE VIP Launch Event on June 1st and discover how Brazilian Blowout can elevate your service menu and revenue potential.

Link in bio. 🔗

Photos from Sullivan Beauty's post 05/17/2026

The rumor is true: Beginning June 1st, Sullivan Beauty is officially the new Brazilian Blowout distributor in New England! 🏆✨

To celebrate, we’re kicking things off with a FREE VIP launch event at the Sullivan Beauty Learning Center on Monday, June 1st at 10:00 AM! 💥

Join two of Brazilian Professionals’ top artists for an inside look at the industry’s #1 smoothing service — including the different treatments within the Brazilian Professionals portfolio, how to properly perform them for maximum results, and what truly sets Brazilian Blowout apart from the competition. 👏🏼

You’ll also learn how these services can elevate client satisfaction, increase retention, and drive serious revenue behind the chair. 💰

PLUS — the first 50 attendees will receive a complimentary swag bag loaded with goodies! 🎁

Come get a behind-the-scenes look at the brand that changed the smoothing category forever. RSVP via the “education” link in our Instagram bio.🔥

Photos from Sullivan Beauty's post 05/15/2026

If you know, you know. If you don’t, you should try some today. Get 20% off your order of any Living Proof products during our Friends & Family Sale, now through May 22. ✨
beauty is proud to be Living Proof’s exclusive distributor to New England Beauty Professionals.

Photos from Sullivan Beauty's post 05/13/2026

Want to try the #1 selling dry shampoo in the beauty industry? Now’s the time during our 20% Off Friends & Family Sale — happening now through May 22! ✨

Calling all Living Proof salons: stock up and save with 20% Off ALL of your Living Proof supplies through Sullivan Beauty — no purchase limits on a single order placed by May 22.

This is your chance to grab top-tier performance at the best pricing of the year. Don’t sleep on this one… come get some. 🔥

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