Willing Beauty by Cindi Bast

You know what I love best about this photo besides the fact that our Willa line for acne prone skin has no harmful chemicals or endocrine disrupters so you can feel good about your kiddos putting it on their skin....this young gentlemen was feeling so good about himself after just 5 days on the product that he gave his Mom permission to let us share the picture. It makes me so happy that he feels good about how he looks

You glow, girl. ✨✨ A blend of seven radiance-boosting botanical oils, our Born to Glow skin elixir gives you fresh-faced, radiant - never greasy - skin! Tap the link in our bio to shop.

Let your skin Daydream while you go off and show Monday who's boss! Apply our lightweight, illuminating day moisturizer as step two in your morning HY+5 Regimen. With a full dose of our proprietary HY+5 Complex, Daydream gives your skin its daily dose of instant hydration, keeping it smooth, moisturized and more radiant throughout the day.
Order yours today! https://willingbeauty.com/loveyourface/

New cards on FLEEK!

Can we talk about this amazing Peel Away Charcoal mask??!!! Unplug your skin with this peel away mask to reveal a fresh, glowy completion thanks to nutrient-rich charcoal, which draws out impurities and refined pores for a smoother, brighter skin! I'm placing another order! Hit me up!
https://willingbeauty.com/loveyourface/
xo
Cindi

So what exactly is the stuff? And why do you want it?

Hyaluronic acid may not be the newest or flashiest ingredient out there, but it’s tried and true and seriously good for your skin. First off, don’t let the word “acid” fool you. Hyaluronic acid isn’t harsh or skin-stripping at all. In fact, it’s the exact opposite—a powerful humectant (aka moisture-binding ingredient) that keeps skin plump and hydrated and, yes, young-looking.

“Hyaluronic acid is a naturally occurring polysaccharide (carbohydrate) in the human body,” explains Arielle Kauvar, M.D., director of New York Laser and Skin Care. “It’s present in large amounts in the spaces between skin cells, where it provides moisture, plumpness, firmness and suppleness to the skin. It’s also present in the eyes and in the joint spaces, where it acts as a lubricant and ‘shock absorber.’ ”Know how a baby’s skin always looks so deliciously dewy and pillowy? It’s because babies are born with a high level of hyaluronic acid, which keeps their skin plump and smooth. Unfortunately, your body produces less and less hyaluronic acid over time. “The amount of hyaluronic acid in skin diminishes with age, most significantly after age 40,” notes Dr. Kauvar.

While you’re never going to get back that perfectly dewy baby-skin, it is possible to help restore the skin’s hyaluronic acid content and give grown-up skin a younger, fresher, more supple look. One way to do it is through hyaluronic acid fillers like Restylane or Juvederm, which a dermatologist or plastic surgeon injects directly into sunken or wrinkled areas to plump them up. “Structurally it’s the same molecule as the hyaluronic acid that naturally occurs in your body, but it’s produced in the laboratory,” says Dr. Kauvar. Common areas treated include the lines that run from the corners of your nose to the corners of your mouth (“nasolabial folds” as they’re called by dermatologists) or the hollows under your eyes (“tear troughs” in derm-speak).

The other way to help plump up skin is to use a serum or moisturizer that contains hyaluronic acid. While it won’t give you the dramatic, instantaneous results that a hyaluronic acid filler can, you will see benefits in the form of softer, smoother, more hydrated skin.

“Even though hyaluronic acid is a relatively large molecule, when you apply it topically it penetrates the dead cell layer (stratum corneum) and permeates the skin,” says Dr. Kauvar. “It increases hydration, improves elasticity and also reverses free radical damage, so it may have some benefit in protecting from UV damage.” pagebreak Bonus? Hyaluronic acid is one ingredient that works across the board. “Every skin type, even oily, can benefit,” says New York City dermatologist Francesca Fusco, M.D. “Apply it alone if you have oily skin or under moisturizer if you have dry skin. It works well with acne medications, anti-aging products and sunscreens.”

Take a closer look at the adult women’s regimen at Willing Beauty - HY+5 -, which is a 5-step regimen packed with Hyaluronic Acid (the HY part), and 5 essential ingredients that together, deliver multi-benefit, age-defying results. Let’s break them down!

Healthy Face Tip: Water that is too warm or too cold can strip your skin of natural, essential oils which results to dry, irritated and damaged skin. Even if you have oily skin, letting it dry out can be counterproductive because when it’s dry, it will trigger your oil glands to excrete more oil to address the skin dryness being experienced. Whenever you wash your face, always do so with lukewarm water. It’s the temperature that gives your skin the gentlest wash possible.
Have a beautiful Thursday!!!

Who's ready to have awesome results like me?

Got a CRUSH on Willing Beauty? 💙💙💙
Willing Beauty’s rewards program is designed to reward our biggest fans (CRUSH INSIDERS) with FREEEEEEE product!! Crush Insiders earn GOLDEN HEART REWARDS, or points, that can be redeemed for free product! Here’s how it works:
You earn Golden Heart Rewards (GHR) in TWO ways –
💙 From your own purchases – 10 GHR for each $1 you spend
💙 From your referrals’ purchases – 10 GHR for each $1 they spend
So what do I do with my Golden Heart Rewards (GHR)?
You redeem them for FREE product! Every 100 GHR is redeemable for $1 of free product! So let’s say a Crush Insider purchases the HY+5 Regimen at $138, that earns them 1380 GHR, redeemable for $13.80 in free product!
💙 Redeem as many or few points as you like
💙 GHR are not redeemable on No-Brainer Replenishment orders
💙 GHR do not expire as long as you are still an active customer (meaning you order at least $1 per year)
Sign up now...why not, it's Free:
https://willingbeauty.com/loveyourface/account/register

xo,
cindi

Sharing some awesome results with you all! She's loving the way her skin is feeling and she's noticing visible results as well! (Currently on day 10 and still loving it) What do you all think?!