Formula 18

Formula 18

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Formula 18 is an innovative one-step product helps to maximize the appearance of the hair by taking hair reinforcement to the next level.

Formula 18 Plant Based Reinforcement is a chemically resilient, plant-based material that ionically bids to the hair's cuticle and offers long-term protection from hash hair color, free radicals, peroxides, and environmental stressors. Damaged hair has a raised cuticle, while healthy hair has a smooth, closed cuticle. Formula 18 Plant Based Reinforcement penetrates between uplifted scales in the c

06/15/2026

FORMULA 18 Volumizing Root Mousse is designed to lift where it matters most, creating the foundation for fuller, thicker looking hair without stiffness or crunch. This lightweight formula delivers targeted root support while maintaining movement, softness, and touchable body throughout the hair.

Perfect for blowouts, volume focused styles, and clients looking to maximize fullness, Volumizing Root Mousse helps create long lasting lift while supporting a healthy, polished finish.

Because great volume doesn't happen by chance. It starts at the root.

06/14/2026

FORMULA 18 Medium Hold Finishing Spray is the perfect middle ground for stylists and clients who want flexible control without sacrificing movement. Featuring advanced styling technology, this buildable formula allows you to layer hold exactly where you need it, creating anything from soft support to lasting all day control.

The result? Hair that stays in place while still feeling touchable, natural, and full of life. Plus, with exceptional heat protection, it's working behind the scenes to support the hair throughout the styling process.

For those moments when you want a little more hold, but not too much. Meet the middle man of finishing sprays.

06/13/2026

Not all styling products are created equal, and that's exactly why FORMULA 18 Styling Pucks offer a solution for every styling goal.

Looking for texture and separation? There's a puck for that. Need flexible control and natural movement? There's a puck for that. Want stronger hold, definition, or a polished finish? We've got you covered.

Each FORMULA 18 Styling Puck is designed to deliver a unique level of hold, texture, control, and finish, allowing stylists and clients to customize their look based on hair type, style preference, and desired result.

Whether you're creating effortless texture, structured styles, piecey definition, or all day control, there's a FORMULA 18 Puck ready to help bring your vision to life.

Because great style starts with choosing the right tool for the job.

06/12/2026

Every chemical service places stress on the hair fiber. Lighteners, permanent color, high lift color, texture services, and chemical straightening all challenge the hair's structural integrity, which is why modern colorists need more than just great color formulas. They need protection built into the service itself.

FORMULA 18 Plant Based Reinforcement Additive was developed to help support hair integrity throughout the chemical process. Utilizing advanced plant based technology, this professional additive works alongside color, lightener, and many chemical services to help reinforce the hair while supporting improved manageability, enhanced shine, and healthier looking results.

For stylists, that means greater confidence behind the chair. For clients, it means hair that not only looks beautiful on service day but continues to feel stronger, softer, and more resilient long after the appointment.

Because the future of hair color isn't just about achieving the perfect shade. It's about preserving the quality of the hair every step of the way.

06/11/2026

When maximum control matters, reach for the power of FORMULA 18 Firm Hold Finishing Spray.

Powered by advanced styling technology, this professional formula delivers strong, long lasting hold while maintaining the ability to layer and build support exactly where it's needed. Designed to lock in shape, structure, and volume, Firm Hold Finishing Spray helps keep styles in place without compromising shine or leaving behind a heavy residue.

Perfect for updos, special occasion styling, and looks that need all day confidence, this high performance spray also provides exceptional heat protection to support the hair throughout the styling process.

Advanced technology. Powerful hold. Professional results.

06/10/2026

The new FORMULA 18 Medium Hold Finishing Spray features advanced styling technology designed to deliver flexible, buildable hold without stiffness, flaking, or sacrificing movement. Its lightweight formula allows you to layer product as needed, giving you complete control over the level of hold and support your style requires.

Whether you're locking in a polished finish, maintaining volume throughout the day, or creating styles that need touchable control, Medium Hold Finishing Spray adapts to your needs while helping protect the hair with exceptional heat protection.

Smart technology. Buildable performance. Beautiful results.

06/09/2026

Shine is one of the first signs of healthy looking hair, and the FORMULA 18 Shine Collection was created to help deliver exactly that.

From daily maintenance to finishing touches, the Shine Collection works to enhance light reflection, improve smoothness, and support softer more manageable hair. Whether you're looking to reduce the appearance of frizz, boost radiance, or maintain that fresh-from-the-salon look, these products help bring out the natural beauty of every strand.

Because when hair looks healthy, it shines with confidence.

06/08/2026

FORMULA 18 Detox Spray helps remove unwanted buildup, impurities, and environmental residue that can interfere with color performance and overall hair appearance. By helping prepare the hair before chemical services, Detox Spray supports more consistent results while leaving the hair feeling refreshed and ready for what's next.

Whether you're coloring, lightening, or simply giving the hair a fresh start, Detox Spray helps create the ideal foundation for beautiful results.

Because great color starts before the color ever touches the hair.

06/07/2026

The eyes tell a story. Make sure yours looks as refreshed as you feel.

SKINJOY Eye Cream is formulated to help hydrate, brighten, and revitalize the delicate under eye area. Featuring an Advanced Vitamin C Complex and antioxidant support, this lightweight formula helps improve the appearance of dullness, dryness, and fatigue while promoting a smoother, more radiant look.

Perfect for morning or evening use, SKINJOY Eye Cream delivers targeted care where your skin needs it most, helping you look refreshed, confident, and ready for whatever the day brings.

Bright eyes. Healthy looking skin. Pure SKINJOY.

06/06/2026

Healthy skin is not built in a day. It is built through the small choices you make every day.

That's why SKINJOY was created as a complete skincare collection designed to support your skin from cleansing and exfoliation to hydration, nourishment, and targeted care. Whether you're looking to refresh tired looking skin, maintain moisture, improve the appearance of texture, or simply create a self care routine you can enjoy, SKINJOY offers products designed to help you feel confident in your skin.

Because great skincare is more than products. It's a commitment to taking care of yourself.

Cleanse. Nourish. Protect. Enjoy the journey with SKINJOY.

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Oceanside, CA

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Monday 8:30am - 5pm
Tuesday 9am - 5pm
Wednesday 8:30am - 5pm
Thursday 8:30am - 5pm
Friday 8:30am - 5pm